Be clear, truthful and accurate when it comes to site submissions

Some argue that the robots tag is no longer necessary for a full crawl. Does content display well for mobile devices when viewed on them? Many marketing experts believe a market segment value provides more accurate information, because it sums costs across multiple customers. Are there any places in the …

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The hidden agenda behind cloaking

The best metric you can use is Domain Rating (DR) from Ahrefs. DR is based upon PR and gives you an idea of the strength of a link from that website. Which means you have to be good at cross-platform marketing. Use Google's Search Console for guidelines on Site Map …

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Learn to do web portals like a professsional

Widely regarded as the next step in the evolution of search engines, semantic search has increasingly become a focus for Google and Bing, prompting intense discussion in the marketing community about the business implications. Few people, however, understand how search engines actually work. SEO is a long-term strategy for your …

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Things you most likely didn't know about keyword density

The difference is the revenue premium, or value of that brand, and would equate to the accrued brand equity. This increasing demand for highly-specialised information is forcing professional search engine optimisers to up their game. Different people grasp information differently, and your business message has to be available in every …

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Find a good selection of websites using interesting landing pages

Google itself has said that around half of all mobile users are likely to visit a store after conducting a search for a local business. Don't let ego fuel your obsession with keyword rankings. And remember that your personal search experience is not necessarily what your prospective customers see. Sometimes …

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